The 30-Minute Set Up To Building An AI Employee Shell Inside Claude [Claude Drop]
Your first Claude drop. You'll need this as new skills drop weekly. Fill the shells with skills and build your new AI team
There's a real conversation happening about AI and jobs right now, and I want to start there because it matters.
The job market is rough. People can't find work. The last thing I'm doing in this Substack is helping anyone fire the humans they actually need. That's not what this is.
What AI is doing in my agency, and what I'm going to show you how to do in yours, is freeing your team up from the busy work that doesn't require human judgment. So they can spend their time on the work only they can do. The strategy calls. The client relationships. The creative judgment. The conversations that matter.
AI handles the back-end. Humans handle the front-end. Both jobs matter. The combination is what makes a small team feel like a much bigger one.
That's the only frame I work in. AI is augmentation, not replacement. If you're hiring, keep hiring. If you have a team, value them more, not less. AI gives your existing team superpowers. It doesn't substitute for them.
This is so important. Now let me show you the framework.
Starting today, we're building your first AI Employee. The AI Content Manager.
The AI Content Manager handles everything in the content production workflow. Hook brainstorming. Reel scripts. Carousel structure. Caption editing. Content repurposing. Hashtag research. Trend tracking. Anything related to producing or improving your social content.
When you have the AI Content Manager set up correctly, you stop opening Claude for one-off questions and start having a dedicated workspace where AI knows what kind of content you make, who you make it for, and what your brand sounds like. The same prompt produces dramatically better output because the context lives inside the Project.
This week's drop is the foundation. The 30-minute setup that creates the AI COO shell. Empty for now. Ready to be filled with skills. You’ll repeat this process for every new shell we need as we launch skills for different AI employees. So make sure to save this one!
Every week after this, one new Claude skill drops. Each skill gets installed into the AI Employee it belongs to. The shell gets smarter. The leverage compounds. We keep building the team. Indefinitely.
By month three of subscribing, your Content Manager handles most of the content production workflow for you. By month six, you'll have multiple Employees built out across your business. The pace stays the same. One skill per week. Ongoing.
