The lead magnet funnel that actually converts on social [PDF Download]
How to turn your free content into paying customers in 4 steps.
Tuesday morning. Coffee. Template incoming.
You've got followers. The follower count grows every week. The bank account doesn't.
This is the most common pattern I see with small business owners on social. They build an audience and never build a funnel. The content does its job. The conversion never happens because there's nothing in place to catch it.
The fix is the lead magnet funnel.
A free thing pulls someone off social and onto your email list. From there, a nurture sequence turns them into a customer. Build it once. It runs forever.
There are four steps. The Magnet, the Hook, the Capture, the Nurture. Most creators have one or two of these built and wonder why nothing converts. The funnel doesn't work in pieces. It works as a chain.
